ENG301 : Business Communication Course Content and Recommended Books/Material

ENG301 : Business Communication Course Content and Recommended Books/Material

Recommended Books/Material EFFECTIVE BUSINESS COMMUNICATION by Murphy, Herta A., Hildebrandt,Herbert W., Thomas, Jane P. BUSINESS COMMUNICATION TODAY by Bovee,Courtland L./Thill,John V. Technical Writing: A Reader Centred Approach by Anderson,Paul V. How to Write Papers and Reports about Computer Technology by Slides,Charles H. Business communication by Amjad,Shakil Business Writing and Communication by Kenneth,Davis w ENG301 : Business Communication	03 Credit Hours
Course Content
Introduction to Communication, Flow of communication, Theories of Communication, The process of communication and misconceptions, Barriers in effective communication, Non-verbal communication, Traits of good communicators, Principles of business communication, Intercultural communication, Individual cultural variables, Process of preparing effective business messages, The appearance and design of business messages, Communication through technology, Basic organizational plans , Letter writing, Memorandum and Circular, Minutes of the meeting, Business reports, Market reports, Job search and employment, Resume writing, Resume and application letter, Job inquiry letter and interview, Process of preparing the interview, Oral presentation, Language practice and negotiation skill, Negotiation and listening, Thesis writing and presentation, Research methodology